Euan McGlashan

Global Founder & CEO
Valor Hospitality Partners

Following an award-winning career in luxury hotels, resorts, independent and branded hotels, Euan co-founded Valor Hospitality Partners in 2012. Since then, Euan and his dynamic team executed on many distressed property turnarounds, new builds and re-brandings, resulting in a highly-regarded reputation for the quality of the Valor execution, both commercially and culturally. A UK operating platform was purchased in 2013, which today operates 36 Hilton, IHG and Marriott branded hotels and resorts throughout Great Britain. Utilizing a unique brand of culture and results delivery, highlights of the UK work includes taking on a branded portfolio of underperforming UK hotels to the number one operated franchise portfolio in Europe and throughout the entire estate; project managing multi-million pound renovations, upgrades, rebranding; and the concepting and development of ‘High Street Retail’ themed restaurants within select hotels. In 2013, Euan co-formed PMR Hospitality Partners in Cape Town, South Africa with two lifelong friends, creating a bespoke, full-service management company targeted at filling a huge gap in the Sub-Saharan African hospitality market. In 2018, PMR became Valor Africa. Valor Middle East was co-founded, in Dubai, in 2018, turning Valor Hospitality into a truly global company. Valor Middle East opened their first hotel in 2021 in Dubai, UAE, and are currently onboarding other properties in Dubai with a strong pipeline for the coming months. Euan’s vision for a truly bespoke global management company sharing resources, skills, and strategic thinking, as well as internally-created operating systems, procedures and guidelines which Reimagine Hospitality has come to life with Valor Global now managing, asset managing, advising or consulting on over 85+ projects across USA, UK, Africa and Middle East.