Profile

Engy Naguib

Senior Engagement Manager - Tourism
Euromonitor International

Engy is a seasoned expert with 20 years of experience specializing in scientifically grounded, research-driven consulting services for the tourism sector. Leveraging strategic frameworks, marketing research, and statistical analysis, she has successfully guided Destination Management Companies (DMCs) and tourism authorities globally, crafting customized strategies to address sector-specific challenges. Engy’s expertise spans the entire journey—from building awareness and defining target segments to developing branding messages and measuring economic impact. She has led initiatives that improve business environments through strategic partnerships with government entities and multinational corporations, driving sustainable growth in the tourism industry.