Profile

Siegfried Nierhaus

Vice President/Head of Development Middle East, India, Africa
H World International

Siegfried Nierhaus is a highly respected name in the Middle Eastern hospitality industry, widely recognized for his passion, dedication, and commitment to excellence in both his work and his team. Born and raised in a family of restaurateurs and hoteliers in Germany and Austria, Siegfried inherited a deep love for hospitality from an early age, welcoming guests at his family’s business from the age of four. With a career spanning over 30 years, Siegfried has spent 15 years in France and the past 20 years based in Dubai, with responsibilities across the Middle East, India, Asia, and Africa. Throughout his career in the Middle East, Siegfried has held senior leadership and board-level positions with international hotel operators, hotel owners, and hospitality consulting firms. He is notably the only German hospitality professional consistently recognized among the Top 50 Hoteliers in the Middle East since 2011. Siegfried’s core expertise lies in opening new hotels and enhancing existing properties. He has successfully led the opening of more than 20 hotels across the Middle East and Africa. As Head of Future Hotel Openings, his strategic planning, innovative thinking, effective coordination and communication, meticulous attention to detail, and talent for selecting the right pre-opening team members have all played a pivotal role in the successful launch of each project. His exceptional leadership, unwavering dedication, and passion for the industry have made him an icon in the hospitality world. Siegfried’s extensive knowledge and experience have made him a highly sought-after consultant worldwide by hotel owners and operators. He is especially known for his ability to understand clients' unique needs and deliver tailored solutions that exceed expectations.