Ms. Sharan Bhinder is the Co-founder and COO of SparkleHaze, a leader in data and digital transformation within the hospitality and tourism sectors. With over 15 years in the Aviation and Hospitality Industries, she collaborates with major tourism boards and has won Awards from the UN Tourism, Saudi Tourism Authority, Dubai, and Singapore Tourism. Sharan consults with luxury hotel brands, focusing on technologies that enhance guest personalization and experience. She has notably contributed to innovative projects like WooHoo, an integrated in-room digital AI assistant, driving the future of hospitality technology. Her work defines cutting-edge advancements in global travel and hospitality.